In addition to creating and managing content, I regularly wrote and distributed releases announcing company news. Here are a few examples.
In-Situ Inc. Captures New Brand Identity in Two Words: Water Simplified
In-Situ Inc., a global manufacturer of water monitoring instrumentation and software, has rebranded to reflect the company’s current status as a leader in both environmental and process water monitoring solutions. The company’s new tagline, “water simplified.,” speaks to its groundwater, surface water, coastal, drinking water and wastewater audiences and captures the essence of the In-Situ brand: to simplify and improve water monitoring to help protect the world’s water resources.
In-Situ Inc. Acquires Texas-Based Equipment Rental Business
“In-Situ Inc. is pleased to announce that it has acquired Ajax Environmental & Safety Supply, a Houston-based equipment rental business. The acquisition will enhance the capabilities of both companies to lease high-quality environmental monitoring equipment and provide exceptional service to customers nationwide.”