During COVID, as we looked for new ways to reach our audiences, we decided to launch a podcast. AquaPod is still going, pulling in a few hundred listeners per episode and growing our mailing list by thousands. I worked with another marketing team member to create a process to develop, produce and promote each episode and took on the roles of host and producer. I wrote the narrative content for each episode, co-hosted the interviews with a company SME, and partnered with a production company to edit each episode. Here are a few of our most popular episodes.
-
Okavango Wilderness Project – Wild Bird Trust and National Geographic
In this fascinating conversation, researchers Rainer Von Brandis, Götz Neef and Goabaone Ramatlapeng discuss the Okavango Wilderness Project, a years-long endeavor to travel the rivers of the Delta and collect data on virtually every aspect of this biodiverse region of Southern Africa…
-
Water Replenishment District Southern California
With a service area that covers a 420-square-mile region of Southern Los Angeles County, the Water Replenishment District is charged with ensuring the availability of a reliable supply of high-quality groundwater through replenishment with recycled water and stormwater capture…
-
“Quest for Happy Path,” Software at In-Situ
The future is digital, and while the environmental water monitoring industry has been slow to migrate to modern programs and platforms, the software and solutions teams at In-Situ are rapidly gaining ground with innovations in app-based monitoring and remote data access that are transforming the way water data is collected, accessed …